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title	comments	date
Gary Keller shares the stage with SHIFT at Mega Camp	0	Aug 22, 2008
Meet KW Commercial at Mega Camp	0	Aug 18, 2008
Financing Solutions with David Reed	0	Aug 11, 2008
MAPS Free Calls	0	Aug 04, 2008
The Shift	0	Jul 30, 2008
The first edition of the Keller Center Research Report now available	0	Jul 28, 2008
Financing Solutions with David Reed	0	Jul 22, 2008
TOP STORY: First-time home buyers are off the fence!	0	Jul 16, 2008
Rooms are filling up for Mega Camp and Masterminds	0	Jul 15, 2008
Mo Anderson is a hall of famer!	0	Jul 14, 2008

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Sep

Heart to Heart 2

Posted by Jennifer Shimizu under For Realty Professionals, Palos Verdes Real Estate Training

It has often been said that life is 10 percent of what happens to us and 90 percent of how we react to it. Today, our entire leadership team is focused on reacting to the market shift and the needs of our people.

At the heart of our Keller Williams culture is the inherent responsibility to protect those we care about and shore each other up in tough times. Coming from a place of love and true understanding of how the market is affecting our people, KWRI will be investing $1,000,000 in special programs especially designed to help our agents and market centers survive in today’s market.

This effort has been named Operation Heart to Heart II, and in the spirit of our company-wide effort in the wake of Hurricane Katrina, this is a 90-day, action-focused, outreach program. It provides support for both market center profitability and agent productivity and is outlined below.

To Support Agent Productivity:

Mega Survival Class

. This class will be taught in up to 10 of our most populated agent areas focusing on how agents can survive in today’s market

. Associates of market centers who bring 5 or more recruits will attend for free

. Recruiting scripts will be provided to maximize the impact you make on recruits

Agent Mountain on KWConnect

. This new Website, launching in early October, is designed for our agents by Gary Keller, and features audio, video, and other materials designed to deliver associates productivity tools and resources relevant in today’s market (available to KWConnect subscribers). Be on the lookout for an announcement in October!

Jeff Elias Creative Finance Training Program

. KWRI will hire Jeff Elias, trainer and guru on creative financing, to deliver seminars throughout the country

. This class is offered for free to regions who can guarantee 100 attendees

. Flat seminar fee of $1,000 if under 100 attendees (50-99)

. Product discount ($280 product fee reduced to $159.95)

KWU Courses for Family Reunion - Top 12 Issues Facing Agents Right Now

Seller Pricing Strategies: Strategies for pricing the home, price reductions, pricing lower than market to crate multiple offers.
Seller Staging Strategies: Strategies for getting the home in its best condition and presenting it in its best light.
Transaction Issues and Solutions: Issues, unique to this market, that you must deal with before and once a property is sold.
Creative Financing: Dealing with different payment scenarios; multiple loan scenarios; seller financing, etc. as credit tightens.
Lead Capture and Conversion to Appointment: Scripts to explain the state of the market to sellers and motivate buyers. Working every lead - the fewer leads you get, the more precious they become.
Internet Lead Capture and Conversion to Appointment: Strategies for effectively capturing and converting every Internet lead.
Expense Management: How to run lean and mean businesses; what to cut and when.
Leveraging Administrative and Sales Support Staff: Getting the most out of your staff.
Role of Rainmaker Agent in Shifted Market: For Mega Agents, how to reinsert themselves into the process of converting every lead.
Creating Sense of Urgency in Buyers: In a buyer’s market, the number of homes on the market make buyers believe they have more time to shop. But, if buyers want good deals in this market they have to move fast, not slow, agents must become experts in their market and create urgency in buyers.
Short Sales: Servicing sellers who find themselves “upside down” with their mortgages.
Lead Generation in a Shifted Market: Focused strategies, sources, scripts, etc.; market-specific “offer-response” messages.

We are confident that the Keller Williams Realty model, fully implemented and faithfully followed, will position our agents and market centers to capitalize on the opportunities for growth and building wealth that will be presented by this shift.

Over the next several weeks you will receive more information on each offering of Operation Heart to Heart II. Please watch your email carefully for these updates.